
Our Story
Pure Bay Hard Seltzer was born to capture the purity of the Australian shoreline. The backdrop of the sun setting behind the pure Australian ocean embodies all that Pure Bay has to offer - a light, crisp, and refreshing experience for any occasion.

Pure Ingredients
No artificial ingredients

Rice Fermentation
To derive a clean and pure alcohol base

Naturally Brewed
With water, natural fruit flavourings and carbonation to balance the taste

Hard Seltzer. Soft Taste.
Vegan friendly, gluten free and less than 99 calories per can

Clean Ocean Foundation
In a bid to promote awareness around an eco- friendly environment, Pure Bay will donate a percentage of profits to the Clean Ocean Foundation. It welcomes the positive contribution of all those who value the ocean and its inhabitants - just like us!